by: Brad Burgess

This simple, easy-to-use "Workbook" is intended to provide entrepreneurs (and even existing small business owners) a sensible business planning tool set that encourages development of the critical business elements today, with the ability to continue building out the plan as time and circumstances dictate.

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by: Malcolm Gladwell
Comments: "Interesting read throughout, especially the reference to Geoffrey Moore's "Crossing the Chasm". The discussion regarding the segmentation strategy employed in the "Airwalk" case study seems particularly relevant."

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The idea for The Mindshare Manager, a repository for sales tools, was originally conceived in 2007 by its founder Brad Burgess, a sales veteran with over 3 decades of combined experience in the A/E/C (Architecture/ Engineering/ Construction) industries.

For the last 20 years, Brad has worked in technical sales, sales management, and business development for some of the world's leading technology manufacturers, all focused on accelerating the adoption of emerging 3D technologies.

After years of working in the field with various distribution Channels, the tools and methodologies Brad adopted to help him focus his own efforts, as well as those of individual Sales Rep.'s with which he worked, are now being made available here for the benefit of other sales professionals faced with similar challenges.

Together with the contributions of our outside contributiors, new and updated tools are always under development.




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P.O. Box 1591
Crystal Lake, IL 60039

Email: bburgess.tmm@gmail.com
Phone: (708) 306-6629

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